Is Netflix, Inc. (NFLX) overvalued or undervalued?
Updated Nov 10, 2026 · hand-researched model · educational, not advice
At a recent price of $63.95, Netflix, Inc. (NFLX) trades 48% above TickerWorth's blended fair value of $43.22 per share — a discounted-cash-flow model cross-checked against peer multiples and asset value — meaning the market currently prices NFLX overvalued vs our estimate of what the business is intrinsically worth. Our fair value sits below the market, an implied -32.4% move to close the gap if the business performs in line with our assumptions. This is an educational model, not a price target or a recommendation — the value moves with the inputs, which you can test yourself using the WACC slider below.
One of the lenses behind that blended figure is a discounted-cash-flow model, which on its own values NFLX at about $44.29 per share. The rest of this page walks through that DCF — its assumptions, reverse-DCF and discount-rate sensitivity — because it is the auditable anchor of the blend.
The valuation discounts Netflix, Inc.'s projected free cash flows at a weighted-average cost of capital (WACC) of 10.9%, with a long-run terminal growth rate of 2.5%. About 71% of the enterprise value comes from the terminal value — the portion beyond the explicit forecast window — which is typical for a stable, cash-generative business and a reminder that small changes in the discount rate or terminal growth assumption swing the intrinsic value meaningfully.
Running the DCF in reverse — solving for the growth the current price already assumes — the market is implying roughly 19.9% annual revenue growth for NFLX. Our base case instead compounds to about 9.7% a year over the same forecast, so the market is pricing in materially faster growth than our base case. The reverse-DCF is a quick sanity check: it reframes 'is this stock cheap?' as 'do I believe the growth the price requires?' rather than arguing over a single point estimate of fair value.
Sensitivity matters more than any single number. Across a reasonable band of discount-rate assumptions, NFLX's modeled DCF value ranges from about $34.50 to $62.23 per share. If that range still sits below today's price, the market is optimistic relative to the model across the whole band; if it brackets the price, the stock is roughly fairly valued on our assumptions. Use the interactive slider to see exactly where your own cost-of-capital view lands.
How to read this page: the DCF fair value is what Netflix, Inc. would be worth if its cash flows grow as modeled and are discounted at the stated WACC. The assumptions table shows every input and its source; the reverse-DCF shows what the market believes; the sensitivity band shows how fragile the answer is. None of this is investment advice — it is a transparent, auditable framework for forming your own view of NFLX's intrinsic value. Figures update as new filings and prices come in.
The assumptions behind NFLX's DCF
| Input | Value | Source |
|---|---|---|
| Base-year revenue | $45,183,000,000 | Netflix FY2025 10-K (accession 0001065280-26-000034, filed 2026-01-23): us-gaap:Revenues, FY2025 = $45,183,036K, +15.9% vs FY2024 $39,001M. UNCHANGED as the base; the DCF grows it by forecast.revenue_growth. CROSS-CHECK: H1 2026 revenue $24,810M, +14.7% on H1 2025's $21,622M; Q2 2026 alone $12,560M (+13.4%, +12% F/X-neutral), per the Q2 2026 letter (https://www.sec.gov/Archives/edgar/data/1065280/000106528026000211/ex991_q226.htm). |
| Base EBIT margin | 29.5% | Netflix FY2025 10-K (accession 0001065280-26-000034, filed 2026-01-23): us-gaap:OperatingIncomeLoss FY2025 $13,326.6M / revenue $45,183.0M = 29.49% (Netflix's own letter rounds it to 29.5%). This is GAAP operating income AFTER content amortization and AFTER a ~$619M one-off Brazil non-income-tax charge booked in Q3 2025 (10-K Note 9); ex-Brazil the margin would be ~30.9%. Kept at the reported figure — the base-year margin does not drive the forecast, it only sets the 'peak' the mechanical cyclical test compares against (peak = max(29.5%, Y1 31.5%) = 31.5%). CROSS-CHECK: H1 2026 operating margin 32.8% ($8,150M / $24,810M); Q2 2026 33.4%. |
| Forecast revenue growth | 13% → 11% → 10% → 8% → 7% | Assumption — TickerWorth's 5-year explicit forecast |
| Risk-free rate | 5.2% | US 10Y Treasury constant maturity (FRED DGS10): 5.24% on 2026-10-01, the latest published observation. House input shared by every model in this tracker. |
| Beta | 1.20 | Assumption — normalized estimate (published Yahoo 5Y-monthly beta 1.526, read via yfinance 2026-10-03): NORMALIZED DOWN from the published 1.526 to 1.20 — this RAISES the value, so it is stated loudly. Reason: the 5Y-monthly window (Oct 2021-Sep 2026, ~60 points) is dominated by the 2022 subscriber-loss crash, when NFLX fell ~75% peak to trough. Re-running the regression on the same price data (NFLX vs S&P 500, yfinance adjusted closes): 5Y monthly 1.61; monthly from Jan 2023 onward 1.00; 3Y weekly 0.99; 2Y weekly 0.93. The post-2022 business — profitable, ad tier, paid sharing, net cash-light balance sheet — has traded at roughly market beta. 1.20 deliberately sits ABOVE the recent ~1.0 to keep a premium for the engagement and content-hit risk that the stock is repricing right now (-14% in September). Each 0.1 of beta is worth roughly $2.5/share: the published 1.526 gives $36.89/share, the post-2022 ~1.0 gives $50.36. |
| Terminal growth | 2.5% | Assumption — house default: House default 2.5% (roughly long-run nominal GDP), kept for comparability. For Netflix it is arguably CONSERVATIVE: the forecast exits year 5 still growing 7%, and global streaming penetration of TV time is not yet mature, so the step-down to 2.5% is abrupt. A 3.0% terminal adds ~$2.2/share. Must remain well below the 10.93% WACC. |
| Diluted shares | 4,261M | Netflix Q2 2026 10-Q (accession 0001065280-26-000212, filed 2026-07-17): Q2 2026 weighted-average DILUTED shares 4,261,300K (post-split; the letter's 'Shares (FD)' row shows the same 4,261M). Down from 4,343.9M for FY2025 and 4,348.8M in Q2 2025 — Netflix buys back far more than it issues ($4.7B in Q2 2026 alone, its largest quarter; $27.1B of authorization left). Using the weighted Q2 figure is mildly CONSERVATIVE: period-end outstanding was 4,163.9M, so period-end diluted is nearer ~4,235M, and buybacks continued after June. Consistent with net debt, which is also struck at 2026-06-30 before those post-quarter buybacks. |
| Market price | $63.95 | Delayed quote · as of 2026-11-10 05:05 UTC |
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Most undervalued stocks (per our valuation) · Undervalued Communication stocks · All valued stocks · Interactive NFLX valuation & downloadable modelTickerWorth is an educational DCF tool, not a licensed investment adviser. Figures are estimates derived from public filings and market data and can be wrong.